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Posted on: November 7th, 2012

Managing Emotions (Part 1 of 3)- Senses & the Service Industry

Our five senses (Sight, Sound, Smell, Taste & Touch) can evoke emotions that can set the mood long before we get the chance to even interact with the customer.  In parts 2 & 3 of this series we will talk about emotions & senses and their connection to customer service and marketing, but for now…

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Posted on: August 24th, 2012

While You Wait

Regardless of what kind of winter we have coming, your customers will wait in longer lines than at almost any point throughout the summer. We know it’s coming so our answer, for the most part, has been to process faster and wash cars faster to reduce (not eliminate) the wait time. But regardless of what…

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Posted on: June 14th, 2012

Unlimited Wash Clubs

Having recently attended the Car Care World Expo in Las Vegas, I couldn’t help but notice all the buzz around Unlimited Wash Clubs- What are the pros and cons? How do you price it?  Is it profitable? Some of the best features of an unlimited wash club include: Guaranteed monthly income Increase in loyalty &…

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Posted on: June 4th, 2012

Branding

What are you looking for? Equally important, what are your customers looking for? What separates you from your competition? What makes you unique, different, and innovative? It’s you! It’s your identity! It’s your “brand”! Watching the University of Oregon play the University of California in football, the announcer stated that Oregon’s “brand” had been developed…

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Posted on: May 3rd, 2012

Common Mistakes- ‘Yeah But’ Syndrome

I have met hundreds of people over the years that have wanted to go into business for themselves and almost every one of them is plagued by the ‘yeah but’ syndrome. Not sure what that is? I’ll say to them something like the traffic count is not good and I get back “’yeah but’ we…

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Posted on: May 3rd, 2012

Technology

I read an article the other day on foxnews.com about 15 things our kids will never know.  Some of the things on the list really caught me off-guard; things that have been so revolutionary in my life I just couldn’t imagine kids today not knowing what they are.  Things like CD’s- remember your first CD…

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Posted on: April 3rd, 2012

You Have to Ask the Right Questions OR Have the Right Partner

As I think back to when we entered the car wash business and our first wash was failing, I remember a conversation I had with a financial partner. “Did we get bad advice?” My answer today would be that we got the right answers to the questions we asked, however, we asked the wrong questions.…

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Posted on: April 3rd, 2012

New Equipment That Will Make You More Efficient

The other day I got a call from two very successful car wash operators who happened to be on vacation and decided to check out a wash in the area that was a customer of mine. “Tell these guys they’ve got to send the cars through faster!” they exclaimed in frustration. It was a very…

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Posted on: March 31st, 2012

Everyone's Part of the Show

The other day I attended Disney on Ice with my 8 year old daughter and I really didn’t pay attention to the songs or characters. What I was paying attention to was the ‘show.’ I began to study everything that was going on in all corners of the floor; it’s amazing what you miss if…

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Posted on: January 4th, 2012

Car Wash Consulting, Financing & More

We believe you have found the most complete group of experts in the car wash industry. Day in and day out we run successful businesses in the car wash world. Our team consists of individuals that have experience ranging from planning commissions, car wash construction, equipment installation, product development, operations, and blending chemicals, to Marketing…

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